writing | CW Hawes

What Type Of Writer Are You?

Not everyone is a writer, but every one of us has a book within. Of course, some of us have more than one book and even then there may not be enough for us to be professionals. But that is alright. Because in this wonderful day and age, we can get our books published and not worry about anything else other than sending them out into the world.

Every occupation has hobbyists, amateurs, and professionals and that includes writing. Let’s take a little deeper look into each of these categories and see what they mean.

Hobbyist

What is a hobbyist writer? A hobbyist is one who engages in an activity for the fun of it. I enjoy playing board games. They’re fun. They constitute one of my hobbies.

People can write for a hobby, as well. I think most fan fiction writers are hobbyists. They write for the fun of it. So too many writers who are on platforms such as Wattpad.

These folk enjoy writing. However, they have lots of other interests and little to no desire to make writing number one in their life. Perhaps like bike riding for me. I enjoy it, but I have no desire to go on a road trip or engage in racing or participate in a club. I just like to ride my bike every now and again.

Writing as a hobby twenty or more years ago was pretty much a solo activity. Perhaps you shared your poems and stories and novels with family and friends. Perhaps got the shorter works published in magazines or fanzines and got a couple contributor’s copies for payment. Anything beyond that was pretty difficult.

Not today, however. Today, it’s easy to share your work with the world. If you want to. And who knows? You might decide you like writing enough to move to the next level.

Amateur

I’m not referring to someone who’s a bad writer. As in Oh, my God. He’s such an amateur!

No, I’m referring to a dedicated person who loves writing, has to write, but chooses not to make a career of it.

Many vocations have people who make an interest an avocation instead of their vocation. Why? For any number of reasons. For one, unless you are a tech writer employed by a company, you will probably be self-employed as a writer. And not everyone wants the uncertainties of self-employment. Others may truly love their day jobs and don’t want to give them up for a career as an author. So writing may become a part-time job for them.

For many years the Victorian novelist, Anthony Trollope, was an amateur writer. Even after he started achieving critical acclaim and a sizable income from writing, he held onto his post office job. He liked working at the post office and he liked the security a regular paycheck gave him. It wasn’t until he was passed over for promotion that he became disgruntled and quit the post office. By that time, however, he was earning a very large income from writing and felt secure to make his living solely as a novelist.

Being an amateur isn’t a bad thing. It simply means you don’t want to write for your day job. Not that you aren’t good enough.

Professional

Many writers, however, dream of earning their living via the pen (or keyboard as the case may be). And many people do indeed support themselves by writing. But most do so by writing non-fiction, rather than fiction. And this has been the case for many, many years now.

I remember back in the ‘80s the sage advice, if you wanted to be a freelance writer, was to write articles for the women’s magazines. The market was large and the demand was high.

When Woman’s World was new, I recall an article on growing orchids. At the time I was a serious orchid grower, with hundreds of plants. What was quickly obvious was that the writer of the article didn’t really know anything about orchids. He made too many factual errors. I began tracking that particular writer’s articles and noted two things: he was good with a camera and he wrote lots of articles. He was a pro writer. Making his living selling to women’s and other non-fiction magazines.

Making a living from fiction is difficult. It isn’t impossible; there are, though, far easier ways to make a buck.

Recently, I’ve noticed more and more indie fiction writers moving over to non-fiction by offering lessons on how to write or market your books. Claiming Amazon or USA Today bestseller credentials, they offer to tell you (for a hefty price tag) how you can do it too.

Why are they doing this? Because it’s easier than writing and publishing and marketing 4 or 5 novels a year. All you do is create a course, video record it, and you’re done. Simply advertise said course, collect the fees, and press “play”. And then “repeat” for the next group and the next one after that.

Now I don’t mean to be cynical. I’m simply saying these writers have found it’s easier to make a living via non-fiction than fiction. Something pros have known for over half a century.

What Kind of Writer Are You?

I make no bones about it. I want to be a professional novelist. Hopefully, one day I’ll succeed.

However, I won’t be sad if I end up being a serious amateur. Why? Because, due to today’s technology and opportunities, even as an amateur, I can publish and market my books and make at least some money doing so. And which I’m doing right now. Every month I earn a few buck from Amazon and the outlets I’ve signed up for through Draft2Digital. And that is a nice feeling. A very nice feeling.

What about you? What kind of writer are you?

A hobbyist? Nothing wrong with that. Have fun and share your fun with the world.

An amateur? Good for you. Self-employment is not for everyone. But that doesn’t mean you can’t be serious about your poetry, short stories, or novels. And who knows? You might end up just like Anthony Trollope.

Maybe you’ve scaled the mountain. You’re on the peak. You’re a pro. Congratulations! Your hard work paid off and you deserve your reward. I envy you and also am inspired by you. Onwards and upwards!

As always, I look forward to your comments. And until next time, happy reading!

Share This!

Where Has All the Money Gone?

One advantage of being older is that we oldsters have a perspective not available to youngsters. Now I’m not ancient. I’m “only” 63. However, my interest in writing and being a published author goes back as long as I can remember. It’s an interest and a desire that’s always been with me. I’ve actively followed the publishing scene for fifty years or more. I’ve ingested so many how-to books and articles I will never hunger for several lifetimes.

And I’m here to say, for all the change in the publishing world, nothing much has changed.

My friends Sarah and Alice commented on my last post and I couldn’t help but feel a certain sense of loss as to how to proceed in what is perceived as a publishing maelstrom.

I want to repeat: nothing much has changed in 50 years.

Sure we have the internet. And I’m glad. But let’s take a little techno history ride. A ride that shows why I’m so enthusiastic about the present and the future. A ride that hopefully will give some perspective.

When I was in school during the ‘50s and ‘60s there were mimeograph machines. You typed a stencil, put it on the drum of the machine, filled the machine with fluid (always blue), and produced your printed document. Freshly printed paper was best because you got to smell the mimeo ink. Yes, we sniffed our test questions!

Then photocopiers appeared on the scene. Yippee! No stencils! No mimeo fluid! And you could even get color on some machines. Photocopiers were faster and cleaner and spawned a fanzine revolution. The editor only had to get the cover printed at the print shop. A new age was dawning!

I remember many fanzines from back in the last few decades of the 20th century and even slim books produced on the photocopier. It was certainly the best of times.

Then along came desktop publishing. Oh my! That took indie publishing to a whole new level. The things we could now do on a computer that had been impossible on a typewriter. Desktop publishing was almost as revolutionary as the printing press itself.

Then print on demand technology became practical in the first few years of the 21st century. Writers had now reached the gates of paradise. No longer did we only have the dreaded vanity presses. We could actually produce our own paperback books. We indie authors were able to go to a whole new level. But we hadn’t seen nothin’ yet.

On November 19, 2007, Amazon introduced the Kindle. It sold for $399 and the initial lot sold out in 5 1/2 hours. Restocks weren’t available for five months. Author/publishers had achieved Nirvana.

What the future has in store, who knows? But over the past 50 years, I’ve seen nothing but better opportunity upon better opportunity. I’ll take my stories on epub and mobi any day over those old, faded mimeograph pages.

From my perspective, as a writer/publisher, I’ll take the plethora of options available to me in 2016 over the dearth of options that were available in 1965. For in 1965, I could only run the gauntlet of traditional publishing if I wanted the chance to have an audience greater than a few hundred people – at best – self-publishing. And have a quality product. Of course, there was always the dreaded vanity press. Back then. Today the vanity press is passé.

Another thing to consider. Back then, because the fiction magazine market had virtually dried up to nothing, novels were the only way to go if one hoped to make money. Novels are still the fiction writers best chance at the big bucks. But, due to epublishing, novellas and short stories are making a big come back. And I, for one, am very pleased. I love the short story.

However, with ease, comes the tsunami of fortune seekers. The get rich quick mentality. Not unlike the California Gold Rush. The first ones in, got the easy stuff. Those after, only made the middleman rich.

Not unlike the Kindle revolution. Those in first got the easy money. By 2014, the easy money was gone. Now, like those old Smith Barney commercials from the ‘60s, if we want money — we have to earn it.

Today, in 2016, the middleman is alive and well just waiting to part the wannabe author from his or her money. And the desperate are easily parted from their cash.

But there is no need to be among the desperate. The Golden Age may have passed, but we are surely in the glorious Silver Age — and silver spends as well as gold.

What can we author/publishers do in 2016 to make a living from our writing? I’ve been asking myself that question for the past 20 months. I’ve read the blogs and books, I’ve observed what others are doing who have been in longer than I and who are making a living. I think there are lots of things we can do and the first is to have patience. The easy money maybe gone, but the money is still there if we’re willing to do a little spadework. Here are some further thoughts.

Write well. This always has and always will be number one. The ebook revolution hasn’t changed the fact that while sloppy books will get published, the well-written ones will have a better chance at survival. Learn grammar. Learn how to spell (spell checker is fallible). Learn how to tell a story. Good grammar, good spelling, good storytelling are always in demand.
Write every day. Treat your writing as though it were a job. If you aren’t writing every day, you aren’t serious about your writing. It’s just a hobby. Hobbies are okay, but not if you want to make a living.
The indie formula is still alive and well. Namely, write lots, publish frequently, publish series, and write in a genre. Unfortunately, literary fiction, the stand alone novel, and fuzzy genre books don’t do that well in the indie market. If that is what you want to write, go ahead. Just realize you are setting yourself a higher hurdle to jump.
Learn marketing. Whether you go indie or traditional, knowing how to sell your books is what will make you money in the end. Unless your name is Patterson, Michener, Dan Brown, Sandra Brown, or Sue Grafton, the publishing house isn’t going to spend advertising dollars on you. You are unknown. The money is spent where the publisher knows they’ll get many dollars in return for each ad buck spent. What’s more publishers never did spend advertising on new authors. For some reason there is a myth that is very popular about the supportive publishing house. They are in it for the money. If the writer can’t make them money, he or she will be kicked to the curb — because there is always the next one in line to take their place. So learn marketing.
Be willing to spend some money to make some money. You don’t have to spend a lot, but you will probably have to spend some. Advertising isn’t free for the most part, although some is.
Build your mailing list. This is the one thing I’ve learned recently that makes me wish I’d started two or three years ago laying the foundation for my writing career. Better late, though, than never. A mailing list is indispensable for indies. And also traditionally published folk. Don’t be dependent on anyone but you. Not Random House, MacMillan, Amazon, FaceBook, Barnes & Noble, Smashwords — not anyone. When you have your own mailing list of fans, then you can direct market to them, mobilize them, get them to work for you. It takes time and money, but no one seems to regret building a strong mailing list.
Social media doesn’t sell books. Not directly anyway. Tweeting “Buy My Book” 20 times a day is going to get you ignored or muted. I’ve never bought a book from one of those tweets or from one of those companies that will do it for you. However, I have purchased books from people I’ve gotten to know on Twitter.
Spending time on social media is largely a waste of time. It’s time you could be using to write your book or your next book. I’m not saying one shouldn’t be social or connect with people. One should. But spending hours tweeting drivel or playing games or what all, is time stolen from writing your book. Books will make you money. Twitter games won’t. Mainly because people buy books. They don’t buy Twitter game tweets.
For indies, don’t bother about advertising your book until you have at least 4 of them. Indie readers like series, tend to be high volume genre readers, and don’t want to wait for the next book.
For traditionally published folk, it’s the reverse. Advertise that book as if it will save your soul, because if you don’t earn back your advance — the publisher will kick you to the curb and take the next writer in line.
Publish widely. And use Amazon. Yeah, I hate Amazon too. A giant monopolistic behemoth. But before you get on your high horse, remember 80% of ebooks are sold through Amazon. If you aren’t on Amazon, 80 buyers out of a 100 won’t see you. Can you really afford to give up that large of an audience? In addition, Amazon controls 2/3 of the print market. If you aren’t on Amazon, you basically don’t exist. And, yeah, I hate Amazon. They are like any other big company — they exist to make money. Period. But reality is reality. Publish widely and play with the 800 pound gorilla on the block.
Draw up a business plan. Plan your work and work your plan. You are an author/publisher. You are your own publisher. If you don’t want the hassle of publishing, then try to run the traditional gauntlet. You’ll only get 10% and still have to do all the work as if you were an indie. This is reality. Magic doesn’t work in the real world. You need to plan for success.
Don’t give up and don’t despair. Be thankful you don’t have to choose between Random House, the vanity press, or the mimeograph machine. There are over 4 million books on Amazon’s Kindle store. And yours are unique. Your readers are out there and want to be found. Learn marketing so you can find them. Be proactive. Don’t rely on magic. It doesn’t work.

This is the best of times and this is the best of times. Life is always easier for the other guy. You and me? We have to work. So let’s roll up our sleeves and get to work. No silver spoon was in my mouth when I was born and none appeared when I started self-publishing. And the real kick in the butt? Oprah had retired.

So I’m learning how to market what I write. There are a lot of resources out there. I found one I think makes sense and am going to give it a try.

Believe in yourself. Treat the days of no sales as a challenge to build your fan base — because they are out there looking for you. Don’t let them down.

Circling back around to the title of this post, where has all the money gone? Nowhere. It’s right there. Ready to be traded for quality entertainment.

Comments are always welcome. Until next time, happy reading!

Share This!

Being Indie

In 2014 I made the decision to become an independent writer/publisher, or indie for short. Two factors weighed heavily in my decision. One was the difficulty of going the traditional route. The other being freedom.

I don’t write much on the writing life, because I don’t have much, if anything, to add to the veritable mountain of information that’s out already. Nor is my personal journey all that unique. I’ve made plenty of mistakes and I am slowly correcting them. I’ve also done a few things right.

Today, I’d like to put out into the aether a few thoughts about being an author/publisher. These are my own reflections. For the writers in my audience, I hope you find something of use or encouragement. For the non-writers, hopefully you’ll find applications to your own lives.

Traditional Publishing

Sometime in the middle 1960s I got my first copies of The Writer and Writer’s Digest. Let me be frank here, nothing much has changed in the traditional publishing world during these past 50 years. The most noticeable differences between then and now are these:

There are fewer publishers
An agent is virtually mandatory
The wannabe author has to secure his/her own editorial services
There is the internet

Everything else is the same. The same advice on how to write. The same adulation of critics, pundits, and publishers. The same narrow gate whereby only the few may enter. And once within the hallowed walls of authordom, the same lousy contracts and all the same self-marketing if you want to sell books.

My late friend and author, John J. Koblas, used to have his van filled with boxes of his books to sell at every speaking engagement and signing event. And to whoever might happen by. He made an okay living—but had to hustle to do it.

In truth, very little has changed in 50 years. For all of the perceived change, so much has stayed the same.

Freedom

I value freedom. Robert E. Howard, in a letter to H. P. Lovecraft, confessed the reason he wanted to be a writer was because of the freedom it gave a person. I couldn’t agree more.

A writer is a self-employed artist. A creator and a business person all rolled into one. Unfortunately, the business piece of the partnership usually gets forgotten. The writer leaves that to the agent; or, if self published, too often to magic. When Weird Tales had trouble paying Howard for his stories, Howard followed the money and moved on to the western and fight magazines. He was a businessman as well as an artist.

Any writer can tell you, if he or she is actually writing stories and books, the act of writing is 10% inspiration and 90% perspiration. It’s work. It might be fun work, but it’s work nonetheless.

So why do so many writers—myself included—simply toss their books onto Amazon and then conduct tweet barrages to try to sell them? Or think blogging will get them noticed? Or hope that those 10,000 downloads of their free book will automatically turn into book buying fans? Because we want to believe in magic.

After being in indie author for over a year and a half, I’m here to tell you magic doesn’t work.

The freedom of being an independent author/publisher comes with a boatload of responsibility. The responsibility of being your own business person. Of being the one who directs your career, not some money-grubbing middleman (aka publisher) directing it for you.

The Black Hole

I read somewhere 3,000 books a day are published. I don’t know if that is true or not. But I’d hazard a guess it’s at least close to the truth.

Recently I went through a free course on book marketing with Nick Stephenson. Several times he mentioned writing into the black hole. In other words if you’re unknown, just writing books won’t bring you fame. They’re going into the black hole. Because no one knows you exist.

Marketing on social media is kind of doing the same thing. So is offering your book for free. There are lots of people out there who will grab anything for free and that includes books. They may never read those free books. Which means downloads of free books don’t necessarily mean readers, much less fans.

Dumping into the black hole isn’t going to do much to get you noticed. Remember, 3,000 books a day are being published.

Becoming a name, a recognizable name, is the struggle every author has had since authors first stepped onto the career playing field. And we are talking millennia here, folks. Aeschylus, Sophocles, and Euripides weren’t always famous. How many more classical Greek playwrights never became famous? We don’t know. Their names are dust. Anthony Trollope got the attention of a few critics with his fourth novel. He made some money and got a name with his fifth. It was Hugh Howey’s eighth book, Wool, that gave readers cause to sit up and take notice. Very few authors ever hit the big time coming out of the gate.

When I look at Twitter or Facebook or Google Plus or Goodreads, I see writers grouping together primarily with other writers. And that is not all bad. But it won’t necessarily get you out of the black hole. Why? Because we writers want readers to buy our books. There are more readers out there than writers. Somewhere along the line I think we forget that. Although, I do keep hoping Marcia Muller or S J Rozan will discover and plug my Justinia Wright mystery series and I will rake in the dough on the Oprah Effect. I do keep hoping. Magic is alive and well.

The sad fact of the matter is most of us will be swallowed up by the black hole. Why? Because name recognition is much more difficult to obtain then writing a book—and writing a book is difficult enough.

Marketing

To climb out of the black hole, we need to be business people. We need to plan our work and work our plan. We need to become proficient at marketing and self-promotion. And because many of us are introverts and shy, we see self-promotion as something akin to torture. And who wants to willingly lie on the rack or step into the Iron Maiden?

Nevertheless, we need to learn how to sell our books and ourselves—if we want to make a career of writing.

For myself, I’m 63 and retired. I don’t need to replace the dreaded day job. But I would like to supplement my income and get that Rolls Royce I’ve always wanted.

So how does one learn marketing? There are lots of ways:

Business courses at college
Observation of successful indies
Getting personal advice from successful indies
Reading marketing blogs
Reading books on marketing
Taking courses offered by indie writers who are successful or marketers who cater to indie authors
Trial and error
Paying a marketing firm (making sure you observe what they do so you don’t have to hire them ongoing)

I’ve observed successful indies, read a few of the marketing blogs, read a few books on marketing, have tried and erred, and am now taking a course.

What I’ve Learned

What have I learned over the past 20 months of being an indie author that I can pass on to you? Here are a few thoughts:

Write. For indie authors, less is not more. More is more. Readers of indie authors expect a lot of product. All of the experienced indie authors agree on this.
Write in series. Readers of indie works expect a series or at the very least related books in a universe or series characters. All of the experienced indie authors agree on this.
Have at least 3 books written before you start seriously thinking of marketing.
Write in an identifiable genre. This makes it easy for indie readers to identify you. The genre doesn’t have to be large. It could be, for example, romantic space opera. While small, that subgenre is identifiable. Once again, all of the experienced indie authors agree on this.
Write well/Edit well. This should go without saying. Unfortunately it can’t. Pay someone to help you if you have to. Investing in yourself is always worth the money.
Use social media to make connections with your peers. Don’t use it to sell. It’s a poor sales channel—unless you are paying for ads on the channel.
Learn marketing. If you’re going to be an author/publisher, then you’re going to have to know marketing if you want to sell books. I wish someone had told me this 2 or 3 years before I started. This is critical. Marketing sells books. Wishful thinking and magic do not.
Live by Heinlein’s Five Rules. If you are a writer, then you write. You don’t do anything else. Unless you’re an author/publisher and then you are going to have to also do the business end of things, like marketing, as well. But first and foremost, you write. Robert J Sawyer sums up the Five Rules very well. Do read them. Do follow them.

I hope this has been of value. Comments are welcome. Until next time, happy reading!

Share This!

Just the Facts, Ma’am

“Ladies and gentlemen, the story you are about to see is true. The names have been changed to protect the innocent.”

Those of us old enough to remember the original Dragnet TV police procedural show from the ‘50s will remember Sgt Joe Friday’s “All we know are the facts, ma’am.”

Facts, of course, are important to the plot of any good mystery. Factual integrity is also essential to any good story. As a reader, nothing yanks me out of a story faster than the author not knowing his or her facts. And in this day and age of easy research on the internet, there is no excuse on the part of the author for him or her to be guilty of gross factual errors.

Recently, a friend was telling me of a book she read that had 13 5-star reviews on Amazon. Aside from the fact the author broke most of the rules of good writing, the author (who shall remain nameless, as also the title of the book, to protect, in this case, the guilty) failed to do adequate research.

Now one would think 13 5-star reviews would indicate the book was going to be a fabulous read. Unfortunately, not so. Which goes to show how flawed the review system is on Amazon (and probably other vendors, as well). In spite of Amazon’s efforts, writers can still scam the system. Unless, of course, those 13 reviewers have such a low quality threshold they wouldn’t know what a well-written story was even if it jumped up and kissed them.

So what did the writer do, aside from the mediocre writing, that got my friend up in arms? Lousy research on Tylenol poisoning and hospital procedures regarding a person who’s attempted suicide. My friend, by the way, happens to be a therapist and knows something of procedures regarding attempted suicide.

A mere half-hour research, the old 5-click Google, gave me more information than I could possibly use, including case studies, on severe Tylenol poisoning. The result? Given the amount of Tylenol our ignominious author had the main character take, that character most likely would have died in a few days and not left the hospital the next day, all fine and dandy, as the author wrote.

But that’s where the second error comes in. A person suspected of attempted suicide, once in the hospital, would not be released the next day, but would be put on a 72-hour hold for observation and talks with mental health staff to prevent a repeat attempt. The main character in the book would not have been released the next day, even if okay, because the hospital wouldn’t want to be sued should the person make another attempt and succeed.

As a reader, such egregious errors on the part of an author make me stop reading and toss the book in the trash can. And I would not read another book by the author. There are, after all, a plethora of good books available to read and time is short.

In this day and age, conducting research has never been easier. The internet provides everyone with a surfeit of information on a wide variety of topics. Back in the late ‘80s when I wrote the initial version of Festival of Death, the first book in my Justinia Wright mystery series, any research I needed to do I had to go to my local library. If they didn’t have what I needed, the material had to be gotten through interlibrary loan. A very time consuming process and some of the information, such as that on the caves under Minneapolis, wasn’t even available.

When I rewrote the book two years ago, I never left the house. More information than I could possibly use on the Aztecs was found on the internet. Pictures, dozens of them, of the caves under Minneapolis and St Paul have been posted on the internet. The cave scenes, which previously had to largely be imagined, I was able to base on reality and thus minimize the use of creative license.

There is no reason for a writer not to get the facts straight. No reason other than laziness, that is.

My impression is today’s writer, this is especially true of indie writers, is in such a hurry to get his or her book published, and thereby get rich quick, he or she isn’t taking the time to edit, proof, and properly research the book. Such a practice is inexcusable. We readers deserve better treatment.

For myself, as a reader, because I’ve been burned once too often by shoddy editing and proofing and even worse by the often poor writing, I no longer buy indie books sight unseen. I at least read the “look inside” sample on Amazon or download a free sample. If the book passes muster on the sample read, then I will plunk down my hard earned cash. (As an aside, I no longer buy new traditionally published books because the cost is prohibitive. I only buy them used. And they too have too many errors for the cost. Gone are the days of the line editor, it seems.)

As a reader, I plead with writers to be quality conscience. Know how to tell a good story. If you need help, get it. If you can’t afford an editor, find a few good friends or relatives who know English grammar to read through your text. Read aloud a sample of one of your favorite authors and then read your text aloud. Does your text flow as smoothly as your favorite author’s does? Reading aloud is the quickest way to find clunky sentences and those which make no sense.

Writers, be proud of your work. Take the time to write well and accurately. Impress your readers and you’ll have a loyal following for life and maybe, just maybe, for the lives of your children and grandchildren. A legacy that lives long after you do.

Share This!

Heinlein’s 5 Rules of Writing for Indies

The other day I was wandering around Dean Wesley Smith’s website and noticed he has an online workshop covering Robert Heinlein’s 5 Rules of Writing. It had been quite a while since I’d read them (we’re talking decades here), so I refreshed my memory. I found a discussion on Robert J Sawyer’s website.

Both Heinlein and Sawyer direct the rules to those who want to be traditionally published. For Heinlein, he had no option. For Sawyer, he is entrenched in the traditional world and has no need to change them. However, I have little desire to pursue the traditional publishing route and thought I’d adapt them for indie authors. So here they are:

Heinlein’s 5 Rules for Indie Writers

#1-You must write

This should go without saying and yet so many writers don’t ever actually write anything. They talk about writing, take courses, frequent writing forums, or dream of the writer’s life. But when it comes to putting pen to paper or fingers to the keys — they don’t do it. Or if they do, and actually finish something, they are forever rewriting it because it isn’t quite good enough.

To be a writer, YOU MUST WRITE.

#2-Finish what you start

You can’t be a writer or even learn the writing process unless you finish what you start. Weak beginning? Flabby middle? Dull ending? Unless the work is a completed whole, you can’t see what works and what doesn’t.

In my forth coming novel, But Jesus Never Wept, I knew I was having problems in the middle. I resisted the urge to stop and fix them and bulldogged to the end — and then went back and fixed the problem areas, which were fewer than I had thought.

#3-Don’t rewrite, unless your editor says so

Rewriting is not writing. Writing is writing.

When I was submitting and getting my poetry published on a regular basis, I’d watch many poets on various forums rewrite the originality right out of their work. They’d end up with a flabby, lifeless thing done to death by committee.

Resist tinkering. We can tinker endlessly. There is always something that can be improved. But at some point you must resist the urge and say, “It is good enough.” And then move on.

However, if your editor (and all indie writers need an editor, whether paid or volunteer) says something needs to be fixed — pay attention. Ultimately, you are the publisher and may decide to reject your editor’s advice. But if he or she is saying something needs to be fixed, there is a good chance it does. Only then, do you rewrite.

Remember, rewriting is not writing. It’s rewriting. And we are writers, not rewriters.

#4-Put your work up for sale

In the old days, this was submitting your work to editors and gathering rejection slips. Thank God we don’t need to go that route anymore.

Today, the indie version of Heinlein’s point is to offer your work for sale and see if the reading public likes it or not. This is the publishing part of being a writer/publisher. Get the work out there. Promote it. Let the reader decide. Not some biased editor.

And if the public is not enthralled, listen to what they’re saying. But don’t automatically kowtow to their whim. Not everything we write will appeal to everyone. Sometimes you have to go with your gut. If your gut is telling you the work is good, then go with it. Realizing your audience on that particular work may be a small one. Leave the work up for sale and move on. The worst thing you can do is to remove work from sale. Build your backlist.

Which brings us to

#5-Leave your work up for sale

Maybe your book or story isn’t selling today. Or maybe the sales have fallen off. Don’t give in to the temptation to take the work down. That’s the beauty of being a writer/publisher. You can leave your book or story available forever. There is no publisher who is going to remainder it on you. No publisher telling you it isn’t selling enough copies. No editor rejecting your current work because your past work didn’t sell enough.

We can leave our work up for sale for as long as we want. We can market on our own schedule. We are writers and publishers. Our writing career is in our own hands.

Just remember: what isn’t selling today, may very well sell tomorrow.

#6-Start your next work

This is Robert Sawyer’s addition to Heinlein’s rules. And it’s a good one.

You can’t be a writer if you aren’t writing. And rewriting doesn’t count. Because it isn’t writing. It’s rewriting. The prolific authors of the past and those of today, the one’s who are writing to make money from their writing, start a new project upon completion of the old.

Write, publish, and start writing your next work. It is what Anthony Trollope did. When he finished one book, if there was still time left in his morning writing session, he took out a new sheet of paper and started the next book.

Like a mother robin, kick those babies out of the nest to make room for the new ones.

Writer’s write. If you’re stuck on a book or story, start a new one. A writer can always write about something. Don’t let writer’s block be an excuse not to write. I always have several books in progress. If one is giving me trouble, I put it aside and work on a different project. I am always writing. No day goes by that I haven’t written something.

Your mission

Follow these six rules and you will have a steady stream of work coming off our pen and hitting the virtual bookshelves. And with a little bit of luck and marketing handiwork, you may end up earning more money writing than from your day job. That’s my goal.

Happy writing!

Share This!

Justinia Wright and the Maltese Falcon

Who doesn’t enjoy working a puzzle to a satisfying ending? That written, I have to confess I’m not a big fan of puzzles. I enjoy mahjong and I play chess and that is about the extent of my puzzle solving endeavors. So why do I enjoy reading mysteries? A good question that.

I have to confess, when it comes to mysteries, I’m pretty fussy. They pretty much need to be private detective stories told in the first person by the “Watson”. Third person narrative puts me right off. I’ll accept a story told by the detective in the first person. It’s just that it bugs the life out of me when he or she says he or she knows who did it but it won’t tell us.

The other thing I’m fussy about when it comes to mysteries, is that I don’t care a fig about the mystery. We all know the detective is going to solve the crime. So big deal. No matter how puzzling, the detective will undo Gordian Knot.

What I find fascinating is the detective him or herself. If he or she isn’t an interesting person, then the author has lost me. That’s because any story I read must have interesting characters who deal with the nitty-gritty of life. Machinations of plot hold no interest for me. It’s the people. After all, isn’t it people who make life interesting? And if people make life interesting, it is also people who make fiction interesting as well.

So if I don’t particularly like puzzles, why do I write mysteries? After all mysteries are considered to be literary puzzles. I write mysteries because crime and murder are part of life. The dark side of people interacting with people. Macbeth murders the king and sets off a chain of events. We know he won’t get away with it. What interests us is how his life falls apart.

We know Sherlock Holmes will solve the problem. What’s interesting is his interaction with Watson, the suspects, and how he goes about collecting clues.

When I watch a movie directed by Yasujiro Ozu, there is barely any plot to speak of. What’s of interest is the interaction of the characters and how they go about attempting to solve whatever is the problem in the story. And the problem is usually rather mundane.

For me, writing a mystery is no different than writing any other novel. I either start out with the characters or I start out with a scene and then people it. Then, as Ray Bradbury advised, I let my characters do their thing and the result is the story.

In writing my forthcoming Justinia Wright mystery, But Jesus Never Wept, I started with a scene: Tina and Harry’s client has just been murdered by seppuku, Japanese ritual suicide. That is what I started with. Along the way my daughter told me about the Yakuza, Japanese organized crime, I liked the color it could provide, and it entered into the story. How the Yakuza fit in I wasn’t sure, but figured that’s Tina’s job. She’s the detective, after all. I was over halfway through the book and had pretty much exhausted my list of characters before I figured out who did the murder and why. I was on pins and needles wondering if I’d finish the tale without solving the murder. Not really. Because Tina gets the culprit. It’s what detectives do.

Near the end of my short story “Minneapolis’ Finest”, Tina tells Harry:

“First off, Harry, you read too many mystery novels. Every case in those books is a complex puzzle and things blow up and people are being murdered left and right. Real detective work is, for the most part, dull routine. Boring even. If mystery writers wrote what really happened, they wouldn’t sell a damn thing. Cozies are the worst. I pray to God you don’t read cozies.”

“I don’t.”

“Good. Detective work is dull routine mostly because criminals are dull and boring twits with big egos.”

And I think that is very much the case. Real crime is boring. Therefore mysteries, to be interesting, are for the most part fantasy. Fictional murders are complicated, done by a mastermind for nefarious ends. No mystery writer writes about a normal murder. If they did, who’d read it?

Because most mystery readers are looking for the puzzle aspect, I don’t specifically call my mysteries “mysteries”. Justinia Wright is a private detective. The books are subtitled “A Justinia Wright, PI Novel”. The focus is on her as a person, not the puzzle. I think of it as I’m writing character-driven private eye stories.

In some ways I see The Maltese Falcon as the model. The Maltese Falcon is full of interesting characters, none of them, including Spade, are particularly likable. I think the mystery itself is weak, overshadowed by the MacGuffin. Did Brigid really kill Spade’s partner? Or did Spade just throw her under the bus? The story is a classic not because of the plot, the puzzle, in my opinion, but due to the interesting characters. And that’s why I read mysteries. And write them, too.

Share This!

Justinia Wright, PI

I don’t know how it is for other writers. I can only speak for myself. However, I’d like to think other writers would feel the same. When I create a character the process is very human: a baby is born and he or she slowly matures to adulthood. In other instances, he or she springs forth from my head — as did Athena from the forehead of Zeus. In either case, one thing is clear: I love my children.

The child I have lived with the longest and who I confess I love dearly is Justinia Wright, private eye extraordinaire. Her origins go back to 1982 and Raleigh Bond’s short story “Meet Athalia Goode”. You can read about all that in my post “Out of Thin Air”.

Tina runs Wright Investigations in Minneapolis, Minnesota. Her older brother, Harry, is her “Watson” and majordomo. I first chronicled their exploits in 1989 in the novel Festival of Death. Being my first novel, I garnered a couple of rejections, realized it wasn’t very good, and put it back in the drawer where it quietly lay for some 25 years.

Last year I looked at the novel after completing The Rocheport Saga. A lot had changed in 25 years. Technology, society, and me. The novel was hopelessly out of date. Chapter 1 was about all I could salvage intact. So I set the book aside and wrote three novellas to get my head back into Tina and Harry’s world. Those stories form Book 2 in the series, Trio in Death-Sharp Minor. With the novellas completed, I re-wrote Festival of Death. The re-write is far and away better than the original. I published Festival last November and Trio last December.

Sad to say, sales have been poor. Then again readers have a gazillion mysteries to choose from and I’ve done very little marketing. That will come, however.

This month I’m publishing two short stories which chronologically predate Festival of Death. The first I offer free starting today for a week or so: “Minneapolis’s Finest”. Tina solves a mysterious break in for an old friend.

The second story will appear around Thanksgiving. “Sauerkraut Days” has Tina helping the local sheriff with the murder while attempting to set a world record in the sauerkraut eating contest.

Come December, writing time for Christmas, But Jesus Never Wept, number three in the series, will be published. I have the book back from my Beta reader and the cover art is ready to go. All it needs is a couple more read throughs to catch those nasty typos.

I had great fun writing But Jesus Never Wept. Tina is forced to face the demons lingering from her life before she became a private detective. We learn more, too, of Tina’s and Harry’s childhood. Philosophical, ethical, and theological questions abound. And on top of it all, true love takes a left jab and a body punch and is down for the count.

Early next year, the fourth of in the series should make its debut. And just in time for the political season. Campaign espionage and blackmail, with a dash of murder, have Tina and Harry scratching their heads.

I love the private eye novels. I suppose I have Conan Doyle to blame for that. My modest collection of Sherlockiana, Victorian sleuths, and Holmesian pastiches looks over my shoulder as I write this. Perhaps it’s what I want to hear, but I hear those sleuths saying, “Forget the sales. You love her. Tell her story.” And I suppose I shall.

Checkout where you can get the Justinia Wright books on my Novels page!

Share This!

Tell Your Story (or Stories)

There is one advantage age gives a person: it is perspective. The journey through time and experiencing what one experiences gives one a world view, a weltanschauung, which if understood can be an invaluable guide to the present.

Not all old people are wise. But they all have experiences that a wiser and younger person can learn from. To write such in today’s youth culture is tantamount to spitting in the wind. But the older I get I know it is true. I don’t claim to be wise, because I’m not. I do, though, have a bit of history under my belt which gives me some perspective.

Crispian Thurlborn’s sharing of a link on ebook pricing got me started on thinking about writing and publishing. The link set me off in search of Dean Wesley Smith’s website. Smith has perspective. He also has some wisdom. His series, Killing the Sacred Cows of Publishing, has valuable advice to consider. Thanks Crispian for the adventure in rumination!

O, To Be A Writer!

I’ve wanted to be a writer for over fifty years. That is probably longer than some of you have been alive. I looked forward every month, back in the ‘60s, to receiving my copies of The Writer and Writer’s Digest and dreamed of the day when a few scribbles on a sheet of paper would earn me hundreds of dollars (yeah, a hundred was big back then).

From then until now, I’ve observed what others have to say about writing and publishing. I’ve noticed two things: publishing has changed and writing has not. What was good writing in the ‘60s remains good writing in the teens of the 21st century. However, what was true about the publishing world of the ‘60s wasn’t even true 30 years later and is even less true today. The publishing world has changed big time.

A Mini Timeline of Publishing

Here is a very brief timeline of publishing:

1534 – Cambridge University Press founded. The world’s oldest publishing company.

1663 – The world’s first magazine appears in Germany.

1709 – British Copyright Act is passed. This lays the foundation for modern publishing.

1700s – Commercial lending libraries

1731 – The Gentleman’s Magazine. Considered to be the first modern magazine is published in England.

1793 – first daily newspaper appears in America.

1800s – Public libraries appear.

1845 – Paperbacks are introduced as newspaper supplements in US.

1850s – The techniques of mass production are adopted by the book trade. The publishing industry as we know it today begins in the Victorian era. That wonderful Machine Age!

The Writer and the Book!

The biggest change to publishing since Gutenberg’s printing press is the ebook. Inconceivable as a viable reading medium even ten years ago. The Kindle made it’s appearance on November 19, 2007. That event was as big a change in the world of books as was Gutenberg. Science fiction had become reality.

What the ebook did is return publishing once more to the writer. Self-publishing goes back to ancient times. Someone would write a book (by hand with a pen) and either make copies him/herself, or hire copyists, and share the love. When the printing press came along, the writer could now give his/her manuscript to the printer and hire him to produce books for him or her. As can be seen self-publishing was the only publishing for a very long time.

Then in the Victorian era, publishing houses took off. Publishing as we know it today, where writers submit their manuscripts to publishers and either get a rejection slip or a check, started in the 1800s. Modern publishing is 200 years old. A mere babe.

What the Kindle did is make the concept of the ebook a viable commercial product and because of the ready availability of the software to make ebooks, the writer now had at his or her disposal desktop publishing on steroids.

Have No Fear!

Today, anyone can publish a book. This scares some people. In fact, it scares a lot of people. My goodness, the hoi polloi can now produce a book. Goodness, who even taught them to read?! Let alone write?!

My fifty plus years of observation has taught me that fear is a powerful weapon to squash innovation and to establish a pecking order.

When I was actively writing poetry, I frequented forums early on. I saw this fear in operation. The fear established by the “old timers” to keep the newbies in line. Harsh criticism and ridicule. “What? You call that a sonnet? Why you have a trochee where one shouldn’t be!” That kind of rubbish. Or, “Well, there is nothing very wrong with your sonnet, but shouldn’t you have something to say before you write one?”

The worst was when a writer ended up rewriting his or her good poem into mediocrity by listening to everyone’s “advice”.

Needless to say, I left those forums. I didn’t need that crap. As a writer, I already had enough self-doubts. I didn’t need more. What got rid of the self-doubt was the fact that I submitted work and got it accepted. Writing and submitting and getting it published proved to me I could write. A friend, who was a well-known regional writer, also gave me huge amounts of encouragement. I wouldn’t have gone anywhere waiting for approval from the forum folks. Encouragement and support, not fear, is what we need.

My advice is to have no fear. Everyone of us has a story or two or three to tell. So tell it. Write it down, stare down your demons, and send it off. Or better yet, publish it yourself and let the reader decide.

Writers Write

Writers write and editors edit and publishers publish and agents take your money.

Notice, only writers write. The others do something else. But that doesn’t mean a writer can’t also do those things. After all, they did so for millennia before editors, publishers, and agents showed up on the scene. A writer should be able to edit and proof his or her own work. Another pair of eyes, someone who knows what a good story is like, is also helpful. That other pair of eyes will catch things our own eyes think is there but isn’t.

Mark Twain started his own publishing company. So did Edgar Rice Burroughs. They did so to have control over their work.

That is the key: control. I write a work. Why give away control of that work to someone else? Would you give control of your car or your significant other or your children to someone else? I don’t think so. So why do so with your literary baby?

Writers write, but they can also publish and in today’s world it is easier than ever. In fact, self-publishing is often the key to getting noticed by a big publisher.

You and Your Voice are Important

If you want to write, then write. It is the best feeling in the world. Just write. Don’t give a flying fig about what anyone says. Just write.

The more you write, the more you learn about the craft of writing. Rewriting does little or nothing for you. We’re called writers, not rewriters. Any prolific author simply sits down and writes. They have to, it’s how they make their money. By writing.

Don’t let fear kill your creativity. Don’t let other people’s expectations kill your creativity. If you have to write, write. Sure the first story or book may not be very good. So send it off and start another. My early poems, when I look at them today, ugh! So many are just plain awful — and yet editors took some of them and published them. You have nothing to lose and everything to gain.

Freedom!

What ebooks and print on demand offer writers today is freedom. Freedom from the tyranny of the Man who has a bottom line to consider. Freedom from the Man who will take whatever he can from you because you are disposable, a paper cup. Why? Because writers are a dime a dozen. There are plenty waiting in line behind you.

Robert E Howard wrote to H P Lovecraft that the main reason he wanted to be a writer was for the freedom it gave him. Freedom from the 8 to 5 Man. Today’s writer can even have freedom from the Publisher Man. I think Howard would have loved that.

Today, we writers can get rid of the middleman. Nothing need stand between us and the reader. We can proof and edit our own books. Secure our own art for our books. Not have someone tell us the book is too long or too short or we need to cut this part because readers won’t like it or the CEO won’t like it.

We have freedom. And I think that is a good thing.

Share This!

Ruminations on the Uptown Art Fair

I had intended to post Part 2 of The Wonderful Machine Age today, but my weekend adventure at Minnesota’s second largest fair spawned some thoughts I decided to share with you. Next week The Wonderful Machine Age will return.

The focus for the summer months (at least here in the northern hemisphere) has been on writing Rand Hart and the third book in the Justinia Wright, PI series and editing/rewriting The Troubled City (The Rocheport Saga #4). As a result, book sales have fallen off the chart. Then again marketing is not my strong suit. I don’t really have a clue how to go about it. Encouragement, though, came to me from a Google+ post by JazzFeathers. She linked to an article: “None of my Marketing Seems to Work”. There are some good suggestions in the comments. Knowing that most authors struggle to get traction for their work is a consolation. I’m in a big boat and lots of us are pulling at the oars.

But I don’t think writers are the only ones struggling with how to sell what they produce. This past weekend my wife and I were at the Uptown Art Fair. It is the second largest fair in Minnesota, drawing 400,000 people over a long weekend. That’s more than live in the city of Minneapolis. Scores of artists paid big money to be there and artist after artist was trying to interest the throngs of people in his or her paintings, prints, drawings, woodwork, glass, metalwork, jewelry, fiber art, plants, and food.

I did succumb a wee bit to the cry of “Buy! Buy! Buy!”. Two tilandsias, a wooden box, a buffalo leather wallet, and a wooden serving spoon. Tilandsias are bromeliads and cousins to the orchid. They make great pets. They’re commonly called air plants.

After I got home and read the above referenced blog post, I asked myself why did I buy what I did? I like plants and the tilandsias weren’t expensive. The box appealed to my eye and contained buckeye wood. The buckeye is Ohio’s state tree and I was born in Ohio. A bit of sentimentality there. The spoon is made of cherrywood, feels good in the hand, and is pretty. I probably won’t use it as a spoon. Maybe a paperweight. The wallet, because mine was wearing out and I liked the looks of the buffalo one.

The lesson for us authors? Price is a factor. I confess, I don’t buy new books anymore from the Big 5 publishers. They are too expensive. I buy them used instead. I don’t even buy eBooks from the Big 5 because they too are way overpriced, IMO. There were many items at the fair I would have liked to buy. The price turned me off to almost all of them. Price is one reason why almost all of the new books I do buy are by indie authors.

Another lesson is eye and sense appeal. All of the items I bought at the fair looked good to me. “To me” being operative here. Not everything looks good to everyone. But our book covers have to look good to someone or no one will buy them. And ideally they should operate at an emotional level too. Also, the first few pages of our books should hook the reader by appealing to his or her emotions and senses. We have to make the reader care. I bought the box because of its emotional appeal, the spoon because it was smooth and pleasing to the touch, the plants because they looked cool, and the wallet because the leather was so soft and supple. These are basic appeals to our senses.

The only thing left to add is need. I bought what I did because at some level I wanted it but also needed it. Of course, in truth, I needed none of those things. Save for maybe the wallet. On the other hand, we all have aesthetic needs and needs for entertainment and pleasure.

Books fill the need for entertainment and pleasure. They also fill the need for knowledge and wisdom. Our books need to hook into those needs. Which means, of course, they need to be well-written and well-edited and in some way enrich the reader.

No food was purchased at the fair. Why? Because my wife and I walked over to The Tin Fish for fish and chips — knowing from past experience we were in for a treat. As it turned out we were disappointed this time around. The lesson here is that previous good experiences linger in the mind. And failure to deliver, produces disappointment. We writers need to be craftsmen and craftswomen. Delivering consistently good products to our readers so we don’t suffer the ire of their disappointment.

I’m not sure how to convert these ruminations into sales. Because ultimately even when the book is visible to the potential reader, readers don’t buy all the books before them. I set aside five other boxes to buy the one I did. I purchased only two tilandsias out of the hundred on the table. Ultimately it comes down to does my book look appealing to the reader. And ultimately that is a decision the reader makes.

Crispian Thurlborn posted a quote from Colin Firth on Google+. I re-quote it here: “I would rather five people knew my work and thought it was good work than five million knew me and were indifferent.”

We all want to make money from writing. The sad truth is the vast majority of writers throughout all time have not. And that includes us today. The vast majority of us won’t see very much money at all. So for now, I guess, while I focus on writing and producing good books, I’m going to be satisfied with those five people who know my work and like it. And if tomorrow I hit the best seller list that will be wonderful. If I don’t, I’m still having a blast writing and publishing what I write and pleasing those faithful five.

Share This!

Craftsmanship

I was a reader before I became a writer and I do not recall when I have ever wanted to be anything else but a writer.

There is nothing I prefer to a good book. Because reading that good book allows me to experience a world I would not have otherwise been able to experience. For me, those experiences — virtual though they may be — are just as real as eating a sweet, juicy apple or touching dew on a leaf or feeling the misty fog on the skin.

As a reader, I demand craftsmanship from authors. I demand from them a world of quality, peopled by characters of quality. For my life is immeasurably enriched by that craftsmanship and I want my life to be immeasurably enriched.

And that doesn’t mean the book in my hand has to be great literature (whatever that is). But it does have to be an entertaining story, even if the author of that story is no longer remembered by the mass of readers. In the end it is the story that matters, not the one who wrote it. Just as it is the chair or watch or vase or painting that matters and not the one who made it.

“Sredni Vashtar” by Saki has been my companion for 50 years. “Silent Snow, Secret Snow” by Conrad Aiken, the same. I have read The Hobbit by JRR Tolkien a half-dozen times and wept every time over Thorin Oakenshield’s death. I laughed all the way through The Diary of a Nobody by now forgotten George and Weedon Grossmith. And was so moved reading Tomorrow and Tomorrow by Hunt Collins (aka Evan Hunter/Ed McBain), some 50 years ago, the title and story have never left me — even though I forgot the author’s name. I now own all three paperback printings just to have the different cover art.

What distinguishes the above books from so much of what is self-published today is craftsmanship. Although the Big 5 have published their share of books lacking in this department as well. The above books were written by authors who cared to give us, the reader, a tale that was well-written — even in a 50 cent paperback.

I love the technology that has enabled everyone who wants to tell a story to get that story out to thousands of readers and maybe even make a buck doing so. But I also hate that same technology for it has unleashed upon the reader a veritable tsunami of cheap and shoddy goods.

The publishing industry is big business and I don’t like big business. It gives us uniformity instead of something unique and creative, because they can make money with uniformity. The unique and creative may not help the bottom line. The one thing in the publishing industry’s favor is it does cut down on the number of bad books published. Notice I wrote cuts down. The Big 5 publish plenty of bad authors and books because they make lots of bucks for the publisher. And in the end, publishing is a business — the point of business is to make money.

The reader, though, is also partly to blame for this tidal wave of bad writing. We are to blame because we read the stuff. We tolerate the bad writing. It is as though we are addicted to toaster pastries and have forgotten what a good bakery danish tastes like. When reviewers write the book needed an editor but that’s what we get with these Kindle books, there is something wrong with this picture. And what is wrong is the writer was lazy and we, the reader, let him or her get away with being lazy.

Or when a supposedly #1 Amazon best selling author doesn’t know the difference between telling and showing, we, the reader, have failed ourselves and that author by allowing that author to foist on to the world his or her bad writing. We the reader did not demand craftsmanship from the author.

I love the indie publishing revolution. I’m part of it. I love sticking it to big business and letting the marketplace decide. As a reader, when I look for an indie book to read I read the 1-star reviews. I don’t care about the 5- or 4-star reviews, because it is the 1-star reviews which tell me if the book is riddled with typos or is flat out poorly written. The 1-star reviews tell me if the author took pride in his or her work to have it proofread or bothered to learn the craft of telling a good story so I’ll remember it until the day I die. So I’ll remember the story long after I’ve forgotten the author.

We readers need to demand quality writing from authors. We authors need to take pride in our work and respect our readers and give them a well-crafted story. A story they may remember for all of their days, even if they forget our names.

Share This!